Performance Marketing
I combine data, automation, and AI to create high-performance marketing strategies that generate real results — from clicks to customers. No guesswork, just outcomes.
Performance Marketing That Actually Performs
Performance marketing is my results-first approach to digital marketing, every campaign is built with a clear goal, tracked with precision, and optimised continuously to deliver growth.
Unlike traditional marketing, where success can be vague, performance marketing ties every action to a measurable outcome: leads, sales, ROI.
I focus on channels that deliver through Google Ads, SEO, shopping feeds, remarketing, and AI-powered strategies, all working together to attract, convert, and retain high-value customers.
Comprehensive Performance Marketing Services
From strategy to execution, I provide end-to-end performance marketing solutions.
Google Ads Management
Strategic campaign setup, optimisation, and scaling across Search, Shopping, Performance Max, and YouTube campaigns.
Conversion Tracking & Attribution
Advanced tracking setups with server-side implementation, GCLID tracking, and privacy-compliant attribution models.
Performance Optimisation
Data-driven bid strategies, audience refinement, and creative testing to maximise ROAS and reduce acquisition costs.
Audience Development
Privacy-first remarketing, lookalike audiences, and customer match strategies using hashed, consented data.
Automation & AI Integration
Smart bidding optimisation, automated reporting, and AI-powered insights to scale campaigns efficiently.
Privacy-First Approach
GDPR-compliant tracking, Consent Mode v2 implementation, and first-party data strategies that protect user privacy.
Why Choose My Performance Marketing Approach?
Results-driven strategies that deliver measurable growth while maintaining compliance and user trust.
Improved ROAS
Average 40-60% improvement in return on ad spend through strategic optimisation and advanced tracking.
Better Targeting
Precision audience targeting using first-party data and privacy-compliant remarketing strategies.
Scalable Growth
Sustainable campaign scaling with automated workflows and AI-powered optimisation.
Clear Attribution
Accurate conversion tracking and attribution models that show true campaign performance.
My Performance Marketing Process
A systematic approach to building and scaling high-performance campaigns.
Audit & Strategy
Comprehensive analysis of current campaigns, tracking setup, and competitive landscape to identify opportunities.

Implementation
Campaign setup, tracking configuration, and privacy-compliant data collection systems implementation.

Optimisation
Continuous testing, bid strategy refinement, and performance optimisation based on real-time data.

Scale & Automate
Systematic scaling with automated workflows and AI-powered insights to maintain efficiency at scale.

Ready to Scale Your Performance Marketing?
Let's build a performance marketing strategy that drives real results while respecting user privacy and maintaining compliance.