# Nathan O'Connor — nathanoconnor.co.uk

> Performance & Growth Strategist helping SME businesses generate more leads and revenue. 20+ years in digital marketing, average 30% client growth. Based in the UK.

Nathan O'Connor is a sole practitioner (not an agency). He builds performance marketing campaigns on a foundation of first-party data and privacy-compliant attribution. He is accountable for results, not just activity.

## Pages

- [Home](https://www.nathanoconnor.co.uk/): Overview of the service — lead generation and revenue growth for SME businesses.
- [About](https://www.nathanoconnor.co.uk/about-me): Nathan's background, philosophy, and what makes his approach different from a typical agency.
- [How It Works](https://www.nathanoconnor.co.uk/how-it-works): The four-stage process — Find the right people, Turn attention into leads, Know what's working, Keep getting better.
- [Book a call](https://www.nathanoconnor.co.uk/book): Book a free strategy call or send a message.
- [The Engine Room](https://www.nathanoconnor.co.uk/engine-room): Blog covering performance marketing, privacy-first tracking, AI automation, and growth strategy for SME businesses.

## Free Tools

- [GEO Score Checker](https://www.nathanoconnor.co.uk/tools/rag-score): Scores a URL across 10 categories for how well it is optimised for AI answer engines (Perplexity, ChatGPT, AI Overviews). Uses Claude Sonnet.
- [LP Audit](https://www.nathanoconnor.co.uk/tools/lp-audit): Analyses a landing page URL against conversion rate optimisation pillars and integrates Google PageSpeed data. Uses Claude Sonnet.
- [AI Cannibalisation Audit](https://www.nathanoconnor.co.uk/tools/cannibalisation-audit): Portfolio-wide risk scan that crawls a site and classifies each editorial page by AI-cannibalisation risk — AI-Replaceable, Intent-Led, Brand Authority, or Commercially Driven. Uses Claude Haiku.
- [Technical Auditor](https://www.nathanoconnor.co.uk/tools/technical-auditor): Audits a URL across Page Speed, Technical SEO, On-Page SEO, and GEO/AI Visibility — based on server-rendered HTML, the same view Googlebot gets. Uses Claude Sonnet.
- [AI Visibility Audit](https://www.nathanoconnor.co.uk/tools/ai-visibility): Free snapshot showing whether AI engines actually mention a brand. Runs 6 realistic queries against Perplexity Sonar, tracks whether the brand is named in the answer and whether the domain is cited, and reports share-of-voice against up to 3 competitors. Uses Claude Haiku for query generation.

## Legal

- [Privacy Policy](https://www.nathanoconnor.co.uk/privacy)
- [Terms of Service](https://www.nathanoconnor.co.uk/terms)
- [Cookie Policy](https://www.nathanoconnor.co.uk/cookies)
- [Data Processing Agreement](https://www.nathanoconnor.co.uk/dpa)